Anushka Sharma to endorse Elle 18
Popular beauty product brand Elle 18 has announced Bollywood actress Anushka Sharma as its new brand ambassador for promoting its new range of lip and nail colours – Color Bombs.
Arun Srinivas, Vice-Vice President, Skincare and Makeup at Hindustan Unilever Limited, said, “Anushka is a beauty icon for young Indian women. Her beauty is distinctive because of her modern, edgy attitude. She is a great fit for the brand and we look forward to an exciting new Beauty Rush journey at Elle 18 with Anushka.”
“With great looks comes great confidence and that’s what Elle 18 helps you achieve. The brand is all about fun, fashion and youth and probably one of the first brands to be included in a girl’s make-up kit,” said Anushka.
“I am very excited to be associated with Elle 18 as it reflects my style mantra – Live life to the fullest. Live the rush!” she said.
Young and vibrant, ELLE 18 is the choice of today’s young women, who want to define their own style statement.
This exciting & funky range of color cosmetics has been specially designed for young trendy girls. Packaged in cool bottle shapes, the Elle 18 color bombs are little goblets specially designed to deliver a pop of rich intense colors. With the goodness of Cocoa butter, Jojoba Oil, Rose Water and Almonds, the Elle 18 range of cosmetics offers consumers an array of bright colors to complement any outfit. The super cute range not only looks good but feels great to carry along anytime anywhere.
Feb 14, 2013 – ians